TURKEY'S LARGEST WOMEN'S SHOE COLLECTION

ABOUT US

Every step, every walk, every run is a passion; steps are taken to fulfill a desire…

For those curious about our 15-year brand story, let’s start with our name: Mammamia means ‘my mother’.

Mammamia was born as a brand dedicated to all mothers and women who raise generations and shape the future.

We established the Mammamia brand in 2003, utilizing our 25 years of experience in the footwear industry to enable everyone, from 7 to 70, to take happy and healthy steps.

Our only job, our only passion is shoes. We know shoe molds; we are experts in leather; we are familiar with all kinds of soles and accessories; we closely follow global trends, capturing changes in technology and materials instantly.

Our shoes, designed for the health and comfort of feet, which are programmed for movement and posture, combine comfort and elegance thanks to years of detailed field research and tests by expert scientists.

Our models, tailored to the foot structure and preferences of the Turkish people, have gained such interest that we reached nearly 300 dealers across Turkey within four years.

Today, with our domestic stores and dealers, international sales network, and seasonal women’s and men’s collections, we are Turkey’s fastest-growing footwear brand with the largest collection.

Your interest and appreciation, combined with our creativity and craftsmanship, have made Mammamia Turkey’s most beloved and charming shoe brand. Drawing energy from you, we sponsored popular TV series and shows, including ‘Anne’.

Because we consider our customers as part of our family, we continuously work to keep them stylish and comfortable. We evolve and improve every day.

We know that every step is taken with desire and ambition.

OUR MISSION

To contribute to the development of our country through employment in the women’s shoe sector, management systems to be implemented, investments to be made, and successes to be achieved in domestic and foreign markets.

OUR VISION

To establish a fleet of stores and brands that can compete in the top tier of domestic and international markets.

OUR CORE VALUES

  • To base all our dialogues on honesty and goodwill.
  • To embrace change and development instead of resisting it.
  • To base our work on scientific and technical methods.
  • To believe that nothing is impossible and to aim for the difficult.
  • To be professionals with an amateur spirit.
  • To respect different religions, languages, races, and sects.
  • To make work enjoyable by loving what we do.

WARM STYLE, CONFIDENT STEPS

Walk through the city with confidence in this fall-winter look where natural tones meet elegance. Keep your style — and your steps — warm with soft textures and bold details.

PERFECT BALANCE OF COMFORT

Catch the rhythm of the day with these classic boots that offer both comfort and elegance. Stay stylish even in chilly weather!

PERSONAL ELEGANCE IN EVERY DETAIL

Make a statement with the must-haves of the season, designed with modern touches. True elegance lies in the details of your fall-winter look.

WITH ITS STRONG EQUITY STRUCTURE, MAMMAMIA HAS 300 DEALERS IN TURKEY AND EXPORTS TO 35 COUNTRIES WORLDWIDE.

MAMMAMIA BRINGS YOU BRAND NEW MODELS, STYLES, AND COLORS FOR A SEASON OF ALWAYS CHIC AND COMFORTABLE STEPS.

WITH MODELS SUITABLE FOR ALL AGES AND TASTES, MAMMAMIA IS WITH YOU IN EVERY MOMENT OF LIFE!